GDPR

Transform Dental ("we", "us", "our") is committed to protecting and respecting your

privacy. This policy explains how we collect, use, store, and protect your personal data

in accordance with the UK General Data Protection Regulation (UK GDPR) and the

Data Protection Act 2018. We are committed to ensuring that your personal information

is handled in a transparent, secure, and lawful manner at all times.

Transform Dental is the data controller responsible for your personal data. This means

we determine the purposes and means of processing your personal information.

You can contact us using the following details:

Wilmslow – info@transformdental.co.uk , 01625 403 673 , 144 Knutsford Road,

Wilmslow, Cheshire, SK9 6JP

Liverpool – info@transformdentalliverpool.co.uk , 0151 271 0100 , 77-79 Victoria Street,

Liverpool, L1 6DG

We may collect and process a range of personal data depending on your interaction

with our services. This includes identity information such as your full name and date of

birth, as well as contact information including your address, email address, and

telephone number. As a dental provider, we also process special category health data,

which may include your medical history, dental records, treatment plans, X-rays, and

clinical notes.

In addition, we may collect financial information such as payment and billing details in

order to process transactions. Where you interact with our website, we may also collect

technical data such as your IP address and information about how you use our site.

We collect your personal data directly from you in a variety of ways. This may occur

when you complete patient registration forms, attend consultations or receive

treatment, communicate with us via phone or email, or submit information through our

website. We may also receive relevant information from other healthcare professionals

where necessary for your care.

We process your personal data in accordance with the lawful bases set out under UK

GDPR. This includes processing that is necessary for the performance of a contract in

order to provide you with dental care and services. We may also process your data to

comply with legal obligations placed upon us as a healthcare provider.

Where required, we rely on your consent, particularly in relation to optional

communications or services. In certain circumstances, processing may be necessary to

protect your vital interests, particularly in relation to your health and wellbeing. We mayalso process data based on our legitimate interests, provided these do not override your

rights and freedoms, for purposes such as improving our services and managing our

business operations.

Your personal data is used to provide safe and effective dental care, maintain accurate

medical records, and communicate with you regarding your treatment and

appointments. We also use your information to process payments and to ensure we

meet our legal and regulatory obligations as a dental practice.

We may share your personal data with trusted third parties where necessary to deliver

your care and operate our services. This includes other healthcare professionals and

specialists involved in your treatment, dental laboratories for the provision of dental

work, and regulatory bodies where required by law.

We may also share data with IT service providers who support our systems. In all cases,

we ensure that appropriate safeguards are in place so that your personal data remains

secure and is only used for legitimate purposes.

We retain personal data only for as long as necessary to fulfil the purposes for which it

was collected and to comply with legal and professional requirements. Patient records

are typically retained in line with professional guidelines, which generally means up to

11 years for adults, and longer in the case of children.

We take the security of your personal data seriously and implement appropriate

technical and organisational measures to protect it. This includes the use of secure

storage systems, restricting access to authorised personnel only, and ensuring that all

staff are bound by confidentiality obligations.

Under UK GDPR, you have a number of rights in relation to your personal data. These

include the right to access the data we hold about you, to request correction of

inaccurate information, and to request erasure where applicable. You also have the right

to restrict or object to certain types of processing and to request the transfer of your

data to another provider.

If you wish to exercise any of these rights, you can contact us using the details provided

above, and we will respond in accordance with applicable data protection laws.

If you are dissatisfied with how we handle your personal data, you have the right to

lodge a complaint with the Information Commissioner’s Office (ICO). You can contact

the ICO via their website at https://ico.org.uk or by telephone on 0303 123 1113.

Our website may use cookies to enhance user experience and improve functionality.

Further details about how cookies are used will be provided in a separate Cookie Policy

where applicable.

We may update this policy from time to time to reflect changes in legal requirements or

our practices. Any updates will be made available on our website and can also be

provided upon request.Transform Dental is committed to safeguarding your personal information and ensuring

transparency in how it is used.